Canva Magic Write brings AI text generation into Canva's visual design platform, enabling users to create written content alongside their visual designs. The feature helps users generate text for social media posts, presentations, marketing materials, and any design project requiring copy. Magic Write understands the context of design, suggesting content appropriate for different formats and purposes.

Users can generate first drafts, rewrite existing text, expand on ideas, or create content in different tones. The integration means designers don't need to switch between tools for visual and written content creation. Magic Write is part of Canva's broader AI suite that includes image generation, background removal, and design suggestions.

For Canva's massive user base of creators, marketers, and businesses, Magic Write adds AI writing capabilities to their go-to design tool, streamlining the content creation workflow.